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Archive for November, 2009
How to make sure that your book idea is the next best seller
Everyone has a unique story to tell.
From explaining business processes to revealing our personal history, we all have a natural desire to share our experiences with the world.
As a result, bookstore shelves are packed with numerous titles that promise to entertain, enlighten, and educate readers.
Perhaps, then, the old saying that everyone has at least one book in them is true. If so, how do you know whether your current idea really is book worthy or if it needs some fine tuning to have maximum market ability.
Before you put pen to paper or fingers to keyboard, put your book idea to the test. Use the following questions as a way to hone your idea s development and create a manuscript destined for the best seller list.
• Can you state your book’s purpose in 10 words or less
Many new authors face the challenge of wanting to give too much information at once.
Instead of focusing on one specific idea, they try to wrap multiple concepts into one book. This approach not only makes it difficult to organize your book, but it also overwhelms your readers.
With any good book, you can state the book s specific purpose in 10 words or less. Realize that your purpose is not the same as your theme or plot.
The book s purpose is what you specifically want the reader to do or think as a result of reading your book. Now, a statement such as to live a better life or to run a better business is not specific.
A purpose is not a generalization. It is a specific action that you motivate the reader to embark upon.
For example, if you are writing a business book, your purpose should be to help your readers improve one specific business function, such as its marketing efforts, its customer service, its project management, etc.
Your purpose should not be to teach business executives how to create better marketing materials, deliver improved customer service, establish long term customer relations, increase employee retention, and locate the best new talent.
That’ s simply too much for one book to cover. Keep your purpose specific so you can deliver targeted and useful information.
• Does your book have a specific audience
While you certainly want a large audience to market your book to, you also want an audience that s targeted to your topic.
Simply stating that your audience is business people or women or the general public is not a targeted audience.
Why?
Not all business people have the same concerns, not all women are interested in the same topics, and not everyone in the general public will be able to identify with your ideas.
When you narrow your audience to include those with a specific tie to your theme or who fit a certain demographic, you gain a marketing edge that can position your book more effectively.
So instead of stating that your audience is business people, perhaps you can narrow it down to company owners, middle management, or entrepreneurs.
Rather than target the broad category of women, you’ d have better sales by focusing on women over age 50, working moms, or single women under age 35.
All these categories consist of a large number of people, yet they are narrow enough so you can streamline your message.
• Are you saying something new
If you want people to invest the time and money to read your book, you have to tell them something new.
Too many authors attempt to reword or rehash old ideas that others have stated over and over.
While you should use other people s works to substantiate claims or add credibility to your message, make sure your central idea is fresh and unique.
How can you make sure your approach is new Incorporate the results of a survey you personally conducted. Include case studies from your own business or life. Interview people who can contribute facts and information.
Add elements of yourself to punctuate your message. This is your book, so tell your story or stance on an issue.
Many authors are afraid to state a new opinion on a topic that others have covered. They think they may turn people off or offend.
Remember that people like controversy, so if your book can stir things up and make people think twice about something, you will have a greater chance of creating a buzz about your book.
• Are your writing skills up to par
You could have the best idea in the world, but if your text is filled with errors, is poorly organized, or is difficult to understand, no one will want to read it.
Before you write too much of your book, brush up on your writing skills by attending a writing class, studying a writing guide, or hiring a writing coach to help you correct your writing challenges.
Also, educate yourself on what writing style appeals to your audience, and then strive to imitate that style.
Gear your writing to your intended audience as much as possible.
If you are unsure whether your writing skills make the grade, consult with a professional editor or ghostwriter who can rework your writing and bring it up to publishing standards.
Do not let poor writing skills ruin your best selling idea.
Start Writing Now Writing a book is no small undertaking. When you can answer yes to each of the above questions, you will be on your way to transforming your idea into a publishable piece of work.
Take the time to nurture and develop your idea before you start writing so you can be sure to create the best book possible.
A little pre planning and foresight is all it takes to give your book the most market appeal.
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Downloadable Audio Books: Demand Up And Prices Down
Yes, audio books demand is growing very rapidly and the industry has a hard time delivering what consumers demand. And the increased demand means for consumers that prices are coming down as quantities increase.
One has to distinguish between the physical product audio book, that is delivered on cassettes and CD’s and the digital audio book that can ‘only’ be downloaded from the Internet. But let’s first look why the demand has increased that much:
The hectic lifestyle most of us are forced to lead leaves little time to sit down and read a book. Commuting, heavy work schedules, the kids, different daily chores use up a lot of time. There is simply not enough time left to pick up a book and sit down to enjoy it….
On the other hand we all have time in the day when we are not really busy mentally, where the brain is in ‘idle’ or has at least a lot of spare capacity.
Whilst you are occupied with work that demands that you use your eyes (and hands), the mind would be glad to get decent and stimulating input.
Just think traffic jam, weeding or cutting the grass, or any other manual chore and housework that use up hours every day, or jogging, working out – any type of sport that mostly occupies the muscles.
An audio book, read by a professional narrator who is telling you the story, is an ideal way to ‘read’ books that you wanted to read for a long time, but that lack of time did not permit.
Story telling has a very long tradition and with the new technology, it is gaining popularity again.
“For many people, listening to an audio book is an opportunity to hear an author firsthand,” says Mary Beth Roche, president of the Audio Publishers Association (APA) and president of Audio Renaissance, a New York-based audio book company. “It’s like having the very best lecture series, not just in your own town, but in your own car or home.” – and at your command, they’ll read when YOU are ready to listen.
Audio books used to be thought of as limited special products for only the blind and sight impaired or for kids and lazy people who either can not or do not want to read themselves. This has dramatically changed over the last few years.
A survey of the Audio Publisher’s Association has found that the average listener to audio books is about 45 years of age and has an average yearly income of more than $50,000, at least a college education and often more advanced degrees. And these people are very Internet savvy.
In short: These affluent middle aged internauts are the ideal customers for on line audio book shops. Downloading an audio book is like picking up their email for these customers and they appreciate the ease of purchasing a new novel in form of a down loadable audio book, be it for their iPod, Zune or other MP3 player.
“Middle-class, well educated, and smart, that’s a great demographic to have,” says Eileen Hutton, vice president of editorial for Brilliance Audio, one of the oldest publishers of audio books.
Roche says there is no data on sales for the industry as a whole. “We are just beginning to send out surveys to compile sales information, but individually, members of the Association boast of annual sales increases in the double digits,” Roche adds.
Audio book sales are increasing so fast that the audio book industry is not able to keep up with the demand. Creating an audio version of a book is more costly and time intensive than printing.
More often than not, an actor or a professional narrator has to be hired to narrate the book, and there’s the cost of the recording studio, a production crew, post production and packaging ( that applies to conventional audio books on CD – Down loadable audio books don’t have that cost attached.).
A large saving can be made by making the audio books available as down-loadable audio file. This is also reflected in the cheaper prices for audio books that are down loadable directly from an on-line audio book store.
The peak sales season for audio publishers are in the spring as Americans prepare for those long driving vacations or basking on the beach, and before the Christmas season, when people are shopping for holiday gifts.
Sales start to be a lot more even though, as people routinely pick up audio books to feed their MP3 players.
Audio books are especially good for children who hate to read because of problems in school. That way they are familiarized with the adventure of using their own imagination to paint their mental pictures of what they hear, rather than just staring on the TV screen. Also, if they have the book and the audio, reading along can help to overcome reading problems:
“Librarians and teachers have been using audio books for years in the classroom, but parents aren’t making the logical connectioome reason or other don’t have the reading skills they should have, but are intellectually fit can listen to audio books to continue their education and listen to self help audiobooks, language course audios etc.
Rolf C. Zimmerli is the author; he is is the publisher of the Downloadable Audio Books Corner Store, the online audio book shop with a wide choice of quality audio books from ‘A’ like Arts & Drama to ‘F’ like Foreign Languages or Fiction, to ‘S’ like Self-Help Audios.
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Why Books Make the Best Gifts
There’s a holiday marketing campaign going on right now called BOOKS=GIFTS. The program was organized by Random House, with many other publishing companies joining the effort. The goal is to emphasize that books are a more ideal gift than ever this holiday season, with the struggling economy.
Many high profile authors like Dan Brown, Christopher Paolini, Judy Blume, Deepak Chopra and Maya Angelou are doing short video clips that share their perspective on why books make great gifts, the gimmick being that each one says “Books make great gifts because… (fill in the blank for each author),” and then “Give… (blank).”
In fact, there are several important reasons why books really do make great gifts, for everyone on your list (and especially for kids), this year and any year.
Here are just a few:
* Books are evergreen – they keep on giving, well beyond the day they are received. They give with each read, and if they are subsequently shared or passed down, they keep on giving. They are like presents that can be opened over and over again.
* Books send a message to the recipient beyond that of the book itself. They tell the reader, “I care about you. I think of you as this sort of person, and therefore I think you would enjoy this book.”
* Books educate, inform and inspire. They broaden consciousness and perspective. They also cultivate curiosity, nurture the imagination, and promote a sense of wonder.
* Books provide outstanding long-term value for a relatively low cost.
* Giving young people books as gifts subliminally underscores the connection between reading and the joy of receiving, thus strengthening the association between books and pleasure.
* There are countless types, genres, styles, subjects and authors to choose from, maximizing your opportunity to find something uniquely suited to each recipient.
* If you are overwhelmed by options, or not sure where to begin to find the right book for a loved one, there are myriad resources to help. Your local bookseller is trained to help match the right book to the right person. You can also explore Amazon.com’s “listmania” lists and “Customers who bought this book also explored…” feature.
You can pick up a copy of the New York Times Book Review, Publishers Weekly, American Libraries magazine or any number of other publications dedicated to reviewing books. There are even websites geared to helping people find books they love – one to explore is www.goodreads.com.
So give the best gift of all this year. Give books! Emma Walton Hamilton is a best-selling children’s book author, editor and arts educator. Her latest book is “Raising Bookworms: Getting Kids Reading for Pleasure and Empowerment.” http://www.raisingbookworms.comAir Hogs Review
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0 CommentsMp3 Audio Books – Listen to Them and Enhance Your Skills
Books are the main source of knowledge. They help a reader to enhance his or her vocabulary and language skills. The computers have greatly helped to enrich the reading habit among the people. However, with the advancement in technology, we are offered various alternatives to enhance our comfort level. Surfing the internet raises the curiosity and inspires the kids and grown ups to read more. It is every essential to read more as it can help a person to sustain in this competitive world with confidence. The mp3 audio books are the latest craze of the people these days.
The MP3 audio books are basically the set of literature which are recorded into a digital medium. The recorded digital form is then downloaded into an MP3 player. These audio player books are available in every genres. It is also a fact that a kid fails to recall everything which is taught in the classroom. As such, these books can help them to learn and recall their lessons within few minutes. They can even playback them whenever they want. Moreover, these audio books can even solve the problem of pronunciation in the kids. The readers can understand and get the outline of the concerned story by just listening to these books. However, it is also a fact that the kids or the grown ups should not always indulge into hearing these books as it may hamper in their development. It is a proven fact that the readers should engross more in physical reading to enhance their reading capability.
The mp3 audio books have various advantages and can be comfortably included in our hectic life schedule. They can be carried anywhere to meet all our requirements. These books are very entertaining and can be enjoyed even in the leisure time. They are the best medium of infotainment. The consumers can even search their favorite audio books in the online shopping stores. These stores display audio books of every genre. You can comfortably search your favorite MP3 audio books online within few minutes and avail them at cheap rates. Moreover, shopping online is changing the mindsets of the people as the retailers offer various lucrative offers and attractive gifts to the consumers. Cheap BooksFree Wordpress Plugins
Continue Reading »How Audio Books Can Help Engage Children In Their Learning
There’s no denying the fact that most people hated reading as kids. Only a few kids enjoy reading, especially if there is an alternative.
Ironically, kids enjoy story telling and could remember stories if they heard it from someone.
Audio books have now made it possible for children to get better access to materials that they don’t like reading.
Of course they must still read, but reading any material and still hearing it makes the reading much more interesting.
Many schools have now taken audio books not just to the homes of their students but also in the classrooms.
Experts in the educational sector have agreed that audio books in the classrooms go a long way to help students more than normal books, especially those students who are just beginning to read or those who have difficulty in reading.
Here is how audio books can help engage children in their learning
1. Using audio books to teach children in school gives them “variety”. Instead of just listening to their teacher, they benefit from the change that comes with “another” teacher.
2. There are specific audio books prepared with children in mind that are not only educative but very entertaining. These types of audio books make learning much more fun than normal teaching.
3. Using audio books to teach kids in school will give the teachers more time to prepare for the next lesson. The teachers can play the audio book for the children while doing something else.
4. For children with reading difficulties, they can slowly follow the readings from audio books until it feels comfortable to read.
Simply following an audio book to read along while looking at the printed material in front of them can increase their learning skills by a very high percentage.
5. Audio books save money. Instead of buying dozens of books for a classroom, just one audio book can be played for all the students in the classroom.
There are certain audio book rental services on the Internet, such as Jiggerbug.com that allows teachers to rent as many audio books as possible at very low cost. This is much more cost effective than having to buy even a single audio book.
6. Audio books that tell interesting stories are very helpful in times when the children have become too tired to read and study.
Most importantly, popular stories that children love, will be very interesting for them to listen to.
7. Children don’t particularly like printed books as much as they do audio books. It feels much more comfortable for them to “listen” to an audio book than “read” a book.
8. Audio books also have children deal with the pronunciation of certain words that they would have difficulty with when merely reading them. By hearing the pronunciation and seeing it printed, they would better grasp it.
All in all, most children find it a great deal of fun listening to a lesson on audio, rather than having to read it. That is why children spend a lot of time watching movies, rather than reading.
No wonder more schools are embracing the technology of audio books for teaching their children. And with services available freely on the Internet now, it is now more cost effective than ever. To check out how you can listen to some of the #1 best seller books, visit <a href="http://www.merlionaudio.com” rel=”nofollow”>www.merlionaudio.com
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Give Your Kids The Best Start – Introduce Books At An Early Age
Every one of us wants to give our children the best we can provide, of love, care and education. The best course is to prepare our children in a manner that will enable them to face the challenges life throws at them as they grow older. Keeping a child occupied, however, is one of the most trying jobs that parents face. Books for children, apart from helping in keeping the child occupied, can provide a lot of food for thought and are a major tool for educating children.
The habit of reading should be inculcated at an early age. After all, as they grow up they will be required to read and read more and read even more. If children are already familiar with books and have read books for children, you will find that they will not shirk from reading textbooks too.
In fact, books are the best gift you can give to your child. Books for children are available for all ages – toddlers, pre-schoolers, school going and teenagers. For smaller kids here are picture books that your young one may not understand to start with but they provide a positive association with books in general and this proves to be extremely beneficial as the child grows. Books for children that are meant for use during early childhood are very colorful and attractive. They are also made of soft material and do not harm children in any way. Reputable manufacturers ensure that the paper and ink used in them do not contain any toxic material.
As the child grows, you can look for books for children that have little words along with pictures. The child will understand that words tell a story and the pictures are associated with them. This has a very positive developmental effect on children and stands them in good stead later.
Once children cross three years you can buy books that have more of a story and less of pictures. Such books for children inculcate the habit of inquisitiveness and asking questions. Your child will reap the benefits of this habit when he/she joins school as it is only by asking questions that children can elicit additional information and knowledge from the teacher. You can also look for books for children that have rhyming words. Rhyming words are easier to memorize than simple prose. Such books for children help in developing a good memory in children.
Buying books for children is easy and once you explore the possibilities you will find it a pleasant experience shopping for them. Big book stores have separate display areas for books for children. Many stores go to great lengths to provide facilities to parents who bring their children along. They may have a play area or story time to keep children occupied while the adults look around for appropriate books.
Libraries too organize such programs to help develop the habit of reading among children. Lot of enterprising parents take upon themselves to start programs like book sharing and story time within their communities. This also provides a convenient platform for donating the books your child has outgrown from. To find more information about giving your kids the best possible start by <a href="http://kids-tips.com/books-for-children.php” rel=”nofollow”>introducing books at an early age visit http://kids-tips.com
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Children Books: Entertain and Educate the Little Ones
Good books are the great friends of every children. Books are considered as a valuable resource, as they keep the readers and listeners aware about different stories and facts. They play a vital role of a guide and a teacher, and entertain & enlighten the readers from time to time. As per the interest of the readers, one can opt for his or her desired books. The market is flooded with the books ranging from fiction and non-fiction to children’s books. These books are written keeping the various aspects in mind related to life and fantasy.Children’s Books , as the name specifies are meant for children. They focus on two concepts, namely – entertainment and education. In order to make a specific concept easier and effective in these special categories of books, the writers use attractive fonts with great illustrations. As a matter of fact, the lessons have to be taught and presented in an exciting and interactive manner, so that kids do not loose their interest in-between the lessons. With the interesting characters and wonderful plots, the kids can grab the things, quite easily. Therefore, it can be said that little ones find it interesting to read books with brilliant pictures and smooth graphics.To serve this purpose children’s books are written very cautiously by considering their interests and likings in mind. These books cover topics on various subjects such as rhymes, exciting stories, fables of fantasy and much more. Moreover, the basic books on alphabets, numerals or different parts of body come with various pictures and patterns, which make them all the more interesting. Furthermore, the books for little ones can be classified into various categories such as early age books, traditional story books, fiction story books, informational or books based on specific subjects.Some of the best books from the children’s collections include nursery rhymes, Harry Potter, the Chamber of Secrets, the Princess of Azkaban and many more. To add more, the Huckleberry Finn, Alice in Wonderland and The Jungle Book are best selling children books that have appealed to the children since ages. It can be said that the story books that reveal the interesting and fantasy tales are the ones that are very popular amongst the kids. Know more about audio books and buy books at cheap price.email image control
Continue Reading »Great Classic Childrens Books not from the Major Authors
An important component of their development is reading. The type of books you read to them can change their lives! So here is a list of books that I know you can enjoy together with your child! Comment on your favorite books as well. I didn’t include the usual suspects like Suess and Winnie the Pooh. 1A. Good Families Don’t, by Robert Munsch …fart, that is. The story is about parents who believe good families don’t have farts. Unfortunately for them, a smelly creature (known as a fart) happens to be residing in their home. It’s a great story and definitely good for a laugh or two. 1B. Yuck, A Love Story, by Don Gillmore This is a sweet story about a relationship between a little boy named Austin and a girl, Amy, who become neighbours. “Yuck” is the word the boy uses to describe the girl. Although he appears to dislike her, he immediately sets out to impress her with dinosaurs, dressing as a superhero, and finally, lassoing the moon as a birthday gift. It’s cute, funny, and will certainly be cherished for years to come! 2. Where the Wild Things Are, by Maurice Sendak This is a book about a young boy named Max, who is forced to go to his room without dinner as punishment for getting into trouble. He climbs into an imaginary world and wears a wolf costume…how could that be more fun? Even though it is only a few lines long, it is a classic nonetheless! 3. The Very Hungary Caterpillar, by Eric Carle I don’t know if this book needs much explaining as I’m sure everyone has read it at one time or another! This is an adorable story of a little caterpillar that eventually becomes a beautiful butterfly. The line that is repeated is “And he was still hungry…” Kids get a chance to interact with the pages as well, making the book even more fun. 4. Stinky Cheese Man, by Jon Scieszka and Smith Lane A collection of twisted and hilarious fairy tales, Stinky Cheese Man takes traditional stories and gives them an entertaining spin. This was by far my favourite book growing up, and I’m sure your kids will love it too. 5. The Sweetest Fig, by Chris Van Allsburg This is a strange book, to be sure. The plot follows Monsieur Bibot, a dentist who receives two figs as payment from a patient. But these aren’t just any figs. They have the power to make dreams come true. He quickly learns how to control his dreams, but will he be able to control his dog? Reading books together is fun for parents and kids alike, and with some of these comical stories in my library I know that bedtime will be a favourite for the whole family! Heck, you may even end up reading throuhgout the day! Written for OnlineKidsRoom whom provides kids shelves and bookshelves in a variety of fun formats. They specialize in custom wooden kids furniture that includes desks, toy boxes, piggy banks (not wooden), rocking chairs, and rocking horses.philippines travel agency
Continue Reading »Children Books Store- Get the Best Books for Children
Children have always loved reading books. Books are their best companion and give them knowledge. They love to read and get complete information regarding various aspects of life. In school we used to study a number of books on different subjects to gain insight. Every child spends considerable amount of time with books. Story books have always been a great source of entertainment and awareness for kids. Children books help the kids to understand various subjects and learn them in an easy manner.
Every child begins his foray into the world of knowledge and wisdom with the incredible books. Beginning with the initial level nursery rhymes and picture books to the intricate mathematics and science subjects in the middle level, books provide knowledge to children. No one can imagine education without books. Thus they are extremely important for every child. Children books are full of interesting facts presented in funny and comprehensive manner. These books endeavour to present various topics to children in easy and interactive manner so that they can easily understand the important lessons. Books have always contributed in facilitating knowledge and awareness in children.
Storybooks and fairy tales have always attracted children. The awesome tales of Cinderella, Snow White and Rupenzal have entertained kids since ages. How can one forget the fun filled journey of Alice in the Wonderland and the Red Riding Hood’s perils in the forest with the cunning wolf? These stories have entertained the kids. Fairy tales books are quite popular amongst children. These best children fantasy books have characters which take children to the world of whims and fancies; they enthrall them with their magical and wonderful extravaganza and entertaining anecdotes. Kids get thrilled with the amazing stories. Stories are wonderful way to teach them small and important lessons of life. Stories give them the true knowledge about the morals and values through the imaginative characters.
Interactive learning is provided by the various books that have been specially crafted for giving children innovative lessons about the various topics. From numbers to alphabets, from science to literature –books are the source of knowledge on every subject. It is very important for the young ones to learn the basics of various subjects well and then only they shall be able to understand the complex topics at later stage. Books play a very vital role in this aspect. There have been many highly successful series of books from various authors and publishing houses that have given children the most important and valuable lessons in the most intelligent manner.
From time to time new books for children are published which deal with the various aspects and subjects from different arena. With the advancement in technology and enhancement in lifestyle, today children have better understanding and increased level of comprehensibility. This change has also influenced the children books. Best selling children books are now speaking about the internet and technology etc.
The best place to avail the most awesome childrens books is the various children book stores. These days various online books stores are present on the internet with which one can get the books on various genres and topics for children of all ages.
You can find innovative and interactive picture books and children reading books that teach numbers and alphabets for beginners. For kids between 3 to 4 years you can have books with interesting poems and nursery rhymes. For a bit older kids who can read well, various story books and fictional novels are present. Kids between 7 to 11years love reading comics and thriller books. The famous characters like Archie, Richie Rich, Superman, Sherlock Holmes etc have always entertained children.
Online children book stores are the most reliable place to search for your child’s favourite books. You can avail these books at great prices and avail amazing discounts. The best aspect is that you can avail these books easily right from your home. All you need to do is, select the book and order it online. Alden Jerry is an expert author. Visit to know more about children’s books at online cheap books of a price comparison shopreviews foam mattress
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