Now in paperback, this innovative guide to the art of selling is a hands-on, how-to book about fulfilling your selling potential and enjoying it. Written in an easy-to-read, breezy style, this informative book can be opened to any page to find practical pointers and outstanding advice. The education provided in SOFT SELLING IN A HARD WORLD is all you need to become a successful salesperson in today’s tough business environment.

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Now in paperback, this innovative guide to the art of selling is a hands-on, how-to book about fulfilling your selling potential and enjoying it. Written in an easy-to-read, breezy style, this informative book can be opened to any page to find practical pointers and outstanding advice. The education provided in SOFT SELLING IN A HARD WORLD is all you need to become a successful salesperson in today’s tough business environment.

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The book is filled with captivating stories from around the world. The author in a bursting simplicity explains the characteristic features and personality of Americans and people in 135 countries. Including roster of the greatest people of our time.

About the Author

The author, Maximillien de Lafayette is a true scholar and a renaissance man who has visited 46 countries and lectured on culture, art and civilizations around the globe. He authored 117 books and 7 encyclopedias. To his credits, 3 international bestsellers and two number 1 bestsellers in Europe.

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